BROTHER’S KEEPER
Creative Direction & Art Direction
CREATIVE APPROACH
This concept typically refers to someone we hold dear, entrusting our lives to their care. The images will feature two models who embody the notion of brotherhood, showcasing various expressions of play and roughhousing against the rugged backdrop of New York City.
To enhance the beauty of this theme, our models will be accompanied by recognizable golden halos, akin to those often seen in Renaissance art.
Loose silhouettes create movement and reflect a youthful, carefree energy.
WARDROBE
A worn brick wall and rugged textures ground the imagery in realness and grit.
SET DESIGN
Natural tones meet dramatic contrast to emphasize emotion.
LIGHTING
Variations in form reflect transformation and self-exploration.
SYMBOLISM
CREDITS
Production Company: A BETTER FUTURE STUDIOS // Creative Director: Michael Onipede // Photographer: ANDRÉS DI RIENZO // Stylist: Ruja // Assistance: George Carr // Talent: Mou & Adol Akuei